Paying For Ads on Your Web Site

Why should you pay for ads on your web site? After all, your free content is what makes your web site so successful. Here are some reasons why you should pay for ads on your web site.

First, people that visit your web site will probably be online more than most web users. That's a lot of free advertising to pay for, and you'll get a return on your investment pretty quickly.

Second, people want to buy things online, and they'll be more apt to click on ads that make them think they have to pay for them. When you offer a free trial with your paid product, they're much more likely to use it if they don't have to spend any money first.

Third, paid ads can easily complement your free content better than free ads could. For example, there are several paid online photo filters, but you don't see many free ones.

Fourth, the best paid advertising is online videos, because viewers are willing to pay for a video than for just words on a page. If you have a website with a good content base, a good user interface, and an attractive, user-friendly design, you'll find lots of visitors.

Fifth, many ads use rich text formatting, which provides a rich browsing experience for a wider variety of browsers. Whether you want to attract visitors to your site from a browser on your local neighborhood cell phone or you want to attract browsers from across the globe, you can afford to give the same layout and user experience on your ads as you do to your free content.

And finally, many sites offer Google AdSense as a "free" way to market to them. They can also use free ads to complement their free content. If your ads bring in more traffic than your free content, the value of Google AdSense will show up in your earnings reports, showing you how well your ads fit into your marketing mix.Chick here for more details about Anunturi Romania 

You can learn more about how to maximize your website's earnings potential by downloading my e-book, Writing an Effective Ad Copy. In the short time it takes to download it, you'll be able to do some of the things I cover in this article.

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